Petőfi Literary Museum

Garden Heritage in Tourism, Tourism in the Gardens

17-18. April 2024.

PROGRAMME*

* The organisers reserve the right to change the programme.

Wednesday, 17 April

In the morning, school groups will be hosted for a garden education session, in cooperation with the GYIK Workshop and the National Botanic Garden of Vácrátót.

8:00-9:00	Registration
9:00–9:30	Welcome speeches Regő Lánszki, National Chief Architect and Secretary of State for Architecture, Ministry of Construction and Transport Szilárd Demeter, Director General, National Museum Dr. Ágnes Herczeg, President, Hungarian Garden Heritage Foundation
9:35-11:10	Stefano Dominioni, PhD, Director, European Institute of Cultural Routes, Executive Secretary, Enlarged Partial Agreement on Cultural Routes of the Council of Europe, Luxembourg Recent trends in landscape tourism: best practices from the Cultural Routes of the Council of Europe Dr. Albert Fekete, Director, Institute of Landscape Architecture, Urban Planning and Garden Art, Hungarian University of Agriculture and Life Sciences (MATE) Garden Tourism: interpretations and challenges László Könnyid, CEO, Hungarian Tourism Agency Welcome speech Orsolya H. Horváth, Principal Advisor, Hungarian Tourism Agency The Role of Garden Tourism in Regional Networks Chris Blandford, OBE, President, World Heritage UK, Vice Chair, Garden Trust, United Kingdom (online) Garden Tourism and Visiting in the UK – An Overview
11:10	Coffee break
11:45-13:35	Zsanett Oláh, Managing Director, National Heritage Conservation Development Nonprofit Ltd. The Future of Our Historic Gardens, Their Sustainable Community and Tourism Use Catherine Leonard, Secretary General, International National Trusts Organisation (INTO), United Kingdom (online) The global appeal of gardens Krisztina Deák, Deputy State Secretary for Monument Protection, Ministry of Construction and Transport Historic Gardens as Tourist Destinations Gillian Mawrey, President, Historic Gardens Foundation, United Kingdom Garden Visiting through the Ages Dr. Ágnes Herczeg, President, Hungarian Garden Heritage Foundation Basic Principles for the Networking of Hungarian Garden Heritage
13:35-14:50	Lunch break
14:50-16:45	Workshop
16:45	Closing of the day

Thursday, 18 April

In the morning, school groups will be hosted for a garden education session, in cooperation with the GYIK Workshop and the National Botanic Garden of Vácrátót.

8:00-9:00	Registration
9:00-9:10	Gábor Hajdú Press Secretary, Hungarian Garden Heritage Foundation Brand Building in Garden Tourism
9:10-9:15	European Route of Historic Gardens welcome speech
9:15-10:50	Barbara Sólyom Program Coordinator, Hungarian Garden Heritage Foundation Development Perspectives of a Historic Garden. Case Study Angelica Károlyi, Director of Cultural Programs of the Joseph Károlyi Foundation, Károlyi Castle in Fehérvárcsurgó Some reflexions upon how to increase tourism in historic parks and gardens Dr. Tamás Ujváry, Managing Director, Gödöllő Royal Palace Public Benefit Nonprofit Ltd. Can There Be Castle Tourism Without a Garden? What is the Purpose of a Castle Garden? Manuel de Carvalho Sousa, Board Member, AJH, Portuguese Association of Historic Gardens, Portugal Tourism trends in Portuguese Historic Gardens
10:50-11:35	Coffee break
11:35-13:10	Judith Wade, CEO, Grandi Giardini Italiani (online) Horticultural tourism from under tourism to over tourism Kang Wang, PhD, Curator of the Plant Museum, National Botanical Garden of China Tourism in Chinese Heritage gardens Vince Zsigmond, President, Hungarian Association of Arboreta and Botanic Gardens, Head, National Botanical Garden, Vácrátót Hortus Botanicus – medium naturae Shilpa Bakshi Chandawarkar, Professor, Indian Education Society’s College of Architecture, India GARDENS. MONUMENTS. TOURISM. The Indian Perspective
13:10-14:20	Lunch break
14:20-15:00	Csaba Miklós, Winemaker, Réka Izmindi, Landscape Architect – We Love Mór Outdoor Trip with a Wine Glass in Hand Eszter Szarvasy, Tour Guide, Landscape Architect, Korzózz Velünk! Tourists or Hobby Gardeners? – Thematic Walk in the Botanic Garden Ágnes Balog, Associate Professor at Apor Vilmos Catholic College, Landscape Architect, teacher Nature Friendly Garden and Interpretation
15:00-16:45	Workshop
16:45	Closing of the day
18:00-19:30	Public programme – with separate ticket Garden SHOW – the Guides of Eden. On stage, the most popular garden influencers in Hungary, with whom landscape architect Attila Vincze will talk about garden tourism, trends and attitude shaping. Participants: Marcsi Borbás (Kertem), Márk McMenemy (Kert TV) and Miklós Szomoru (Garden of a Gardener in Pilisszentkereszt)